FUTURE OF DATA & AI 2025

Maison Berger x Incremys
How generative AI is revolutionizing the digital professions - Maison Berger Paris case study

Feb 4, 202502:15 pm - 2:30 PM
T1 Plénière J1 2025

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How generative AI is revolutionizing the digital professions - Maison Berger Paris case study

Description

During this plenary session, we'll illustrate how generative AI is transforming the daily lives of digital professionals, illustrated by a concrete case in the SEO field. We'll present an overview of the current state of generative AI, then David Sérandour, Digital Director of Maison Berger Paris, will share his feedback. This session will be followed by a masterclass at 2:45 p.m. to present the concepts presented in a very concrete way.

Presented by

DS

David Sérandour

Directeur Digital
IT

Iban Touchet

CEO
ST

Simon Traoré

Responsable Clients
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