[Incremys] SEO content strategy: between humans and AI, who does what?
Jun 4, 2024 — 04:25 pm - 4:35 PM
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Description
This presentation aims to help digital marketers understand and exploit the new context of content strategy - an era dominated by generative AI. The objective? To enable complete reflection on defining your content strategy, focusing on the dilemma of human-created versus AI-generated content.
We propose a new paradigm for defining your content strategy, and present the best practices observed on the market between content generated by in-house teams and content delegated to generative AI.