2025 PROGRAM
TUESDAY, FEBRUARY 4
WEDNESDAY, FEBRUARY 5
INNOVATION TOURS
SPEAKERS
SPONSORS
MEETINGS
2025 EDITION
PARTNERSHIP REQUEST
fr
en
Replay 2025
Future of Data & AI
17
sessions
Feb 4th
09:20 am
-
09:35 am
The "BIG" BIG Recap of Generative AI
EV
Emmanuel
Vivier
HUB Institute
Co-founder
VOIR LE REPLAY
Feb 4th
09:45 am
-
09:55 am
More joy, less regret: How AI could upgrade how we buy
SA
Sarah
Ashley
EMEA Google
Senior Research Manager, Market Insights, Ads
VOIR LE REPLAY
Feb 4th
09:55 am
-
10:10 am
AI and the agency/advertiser relationship: how to reinvent the collaboration model?
ALB
Anne
Le Bour
VINCI Concessions
Directrice de la Communication & de l’Innovation
VD
Vincent
Druguet
VML
CEO
VOIR LE REPLAY
Feb 4th
10:10 am
-
10:25 am
Hyper-personalization at the heart of an iconic customer experience
SO
Sonia
Ouaksel
Reelevant
Chief Brand & Experience Officer
JA
Jonathan
Attali
Zadig&Voltaire
Chief Marketing & Digital Officer
VOIR LE REPLAY
Feb 4th
10:25 am
-
10:35 am
AI 2025: From DeepSeek chaos to large-scale controlled creation
KM
Kurt
Muehmel
Dataiku
Directeur Stratégie IA
VOIR LE REPLAY
Feb 4th
10:35 am
-
10:50 am
Generative AI for marketing: how Havea supports its content creation processes
SA
Soline
Aubry
Ekimetrics
Partner
MC
Michaël
Cosentino
Havea Group
Strategy and Business Development Director
VOIR LE REPLAY
Feb 4th
11:30 am
-
11:45 am
How the new-generation MMM revolutionizes measurement?
GT
Guillaume
Tollet
fifty-five
Executive Director
FR
François
Rommel
TotalEnergies
Head of Analytics
VOIR LE REPLAY
Feb 4th
11:45 am
-
12:00 pm
Manutan automates the management of its product references thanks to AI
AD
Adrien
Dodinet
AVISIA
Senior Data Scientist / Expert GenAI
GD
Guillaume
Duval
Manutan
Chief Data Officer
VOIR LE REPLAY
Feb 4th
12:00 pm
-
12:10 pm
The universal semantic layer: the key to unified data access in hybrid and multi-cloud environments
OT
Olivier
Tijou
Denodo
RVP French EMEA
VOIR LE REPLAY
Feb 4th
02:15 pm
-
02:30 pm
How generative AI is revolutionizing the digital professions - Maison Berger Paris case study
ST
Simon
Traoré
Incremys
Responsable Clients
DS
David
Sérandour
Maison Berger Paris
Directeur Digital
IT
Iban
Touchet
Incremys
CEO
VOIR LE REPLAY
Feb 4th
02:30 pm
-
02:45 pm
How to deploy your AI transformation at scale with Agentique - A case study from Orange: Clarifibre.
TB
Thibault
Bonneton
Orange France
Chief Digital, Data and AI Officer
FH
Fabrice
Henry
Artefact
Managing Partner et Lead Data/AI Strategy & Transformation
VOIR LE REPLAY
Feb 4th
02:45 pm
-
02:55 pm
Data Platform: Catalyst for innovation in the age of AI
FN
François-Xavier
Nicolas
Semarchy
Co-founder & Chief Product Officer
VOIR LE REPLAY
Feb 4th
02:55 pm
-
03:05 pm
How can you achieve a successful digital transformation using data to acquire a 360° Customer Vision?
MW
Marshall
Wilson
Fivetran
Account Executive
VOIR LE REPLAY
Feb 4th
03:05 pm
-
03:15 pm
What are the new horizons for offering ultra-personalised experiences to your customers thanks to AI?
MK
Mehdi
Kadiri
BNP Paribas Personal Finance
Chief Analytics Officer
VOIR LE REPLAY
Feb 4th
03:45 pm
-
03:55 pm
The challenges of AI in Tourism
VD
Vincent
Ducrey
HUB Institute
CEO & Co-Founder
VOIR LE REPLAY
Feb 4th
03:55 pm
-
04:05 pm
Talking about AI: How to develop a reassuring, unifying culture?
SB
Sébastien
Bernard
ZEPRESENTERS
Co-fondateur
VOIR LE REPLAY
Feb 4th
04:40 pm
-
05:00 pm
AI-gmented business : How to turn AI trends into successes for 2025?
LM
Laureano
Mon
HUB Institute
Senior Trend Analyst & Strategic Planner
VOIR LE REPLAY
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